Original packaging design for lifestyle concept
Brand Identity //Print Collateral //Packaging
Inspirational identity and series of designs brought Jason Atherton together with John Lewis in perfect partnership. The strikingly original packaging of our lifestyle concept, Social by Jason Atherton, elevated the Jason Atherton experience from the restaurant to home. The inspirational identity of the Social brand found its perfect match in award-winning British designer Robin Levien and John Lewis a range of social tableware and bar.